SARA RUFFINI

productions

The fun part of being a designer is the many hats you can wear. In this case I wore the producer hat to craft a narrative that resonates. I believe in making it simple but significant, focusing on high-energy storytelling that captures attention instantly.

The Technical Side

Most UGC productions are shot on iPhone to simulate organic content creation. We focus on retention, hooking the viewer in the first 3 seconds.

#UGC Content
Shot on iPhone
VideoLeap App
Abstract Video Gradient
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BTS of the new production workflow... #ugc #design

Hook
Them
Fast
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Testing new hook strategies 🎣 #marketing #viral

TREND
ALERT!
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Jumping on the latest trends! 🔥 #trending